Organization: Metro Manila Development Authority
Agency: MEC/ Eventscape
Project Manager: Arianne Elona
Graphic Designer: John Paulo Agatep
2016 Metro Manila Film Festival: #ReelVolution
The Metro Manila Film Festival (MMFF) is gearing up for a totally new festival come Christmas Day this year. One of the major changes it is rolling out is a shift from emphasizing box office value when it comes to selecting films to a new set of criteria that is more aligned with "artistic excellence."
THE INVITE -
©Metro Manila Film Festival (MMFF) Official
©Erickson Dela Cruz III
©Metro Manila Film Festival (MMFF) Official
©Jamille Ferrer
©Metro Manila Film Festival (MMFF) Official
©Metro Manila Film Festival (MMFF) Official
THE CONTEST LOGOS -
In its new vision statement, it envisions itself to be "a festival that celebrates Filipino artistic excellence, promotes audience development and champions the sustainability of the Philippine film industry." Its mission statement, on the other hand, says that it aims "to develop audiences for and encourage the production of quality Filipino films, and to promote the welfare of its workers."
Aside from the changes in the criteria, MMFF 2016 also launched the contest for the festival logo and original theme song. The winning logo will receive a prize of P20,000 while the winning theme song will take home P50,000.
The winner of the logo competition will be chosen by the new executive committee; the artist will not only design the festival’s new emblem but will also be asked to create the key art visuals for the entire six-month campaign.
The theme song will be a signal banner for the festival. Seasoned composers Jimmy Bondoc, Jerrold Tarog and Robert Rivera will select the winning piece. Entries for the logo and theme song contest will be welcome by July 15 until August 15. Victors of the competition will be announced on September 15.
©Erickson Dela Cruz III
©Conviron Pucate Altatis
